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Select Mailing Expands WorkforceSelect Mailing Expands Workforce Select Mailing has announced the expansion of its workforce with the addition of new staff to its production and data departments. The additional staff will provide extra hands on deck to meet increased customer demand.READ MORE
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Select Mailing Implements IT Network Infrastructure ImprovementsSelect Mailing announced the installation of Network enhancements, increasing the speed and improving the accessibility of the Select Mailing Network. These improvements along with new hardware will significantly increase throughput of data processing and help speed the processing of mail projects to benefit our customers.READ MORE
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Direct Mail is the Betty White of Marketing(excerpted from Debora Haskel – January 17, 2014) IWCO.com When the approval of the postal rate increase was announced, it resulted in a flood of headlines proclaiming, in one form or another, the demise of direct mail. This couldn’t be further from the truth. Direct mail is a marketing darling. In fact, I like to […]READ MORE
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Select Mailing Sponsors SD Opera “Student Nights”Select Mailing has supported the San Diego Opera as an Advisory Level member of the SD Opera’s Corporate Council and Sponsor of the “Student Nights at the Opera,” a program that enables schoolchildren from economically disadvantaged backgrounds to participate, free of charge, in the “Student Nights at the Opera” education program. The San Diego Opera […]READ MORE
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Start the New Year Saving Money4 Ways to Cut your Direct Mail Costs Immediately! Remove duplicates: employ the use of good duplication software to find even unlikely matches. Or better yet, let Select Mailing do it for you! Update your Files: have a plan to correct bad addresses. Verify Customer Information: nothing kills a personalized effort like a glaring error. […]READ MORE
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Select Mailing Makes Christmas Contribution to The San Diego Rescue MissionSelect Mailing has made another contribution to The San Diego Rescue Mission. Contributions go to help fund the extensive work this vital organization performs, especially at Christmas time. The San Diego Rescue Mission is a non-profit homeless shelter and recovery center. The mission serves thousands of homeless, hungry, and poor men, women, and children in […]READ MORE
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10 Ways to INCREASE Direct Mail Results and DECREASE SpendYou’ve probably heard the phrase, “ROI (Return on Investment) is King.” No matter what industry you’re in, wherever you are spending dollars, you want your ROI to be as high as possible. Meaning: dollars spent (cost) is lower than dollars earned (revenue generation). At Select Mailing our goal is to help our customers achieve improved […]READ MORE
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Select Mailing is Proud to Support Our Troops!Select Mailing is honored to sponsor our military families, service members and wounded warriors through Operation Homefront. This incredible organization is a national 501(c)(3) nonprofit whose mission is to build strong, stable, and secure military families so they can thrive — not simply struggle to get by — in the communities they have worked so […]READ MORE
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Select Mailing Supports Salk InstituteSelect Mailing joined over 700 other local supporters in the annual spring “Walk for Salk” – Where Cures Begin walkathon. The event included an opportunity to visit the labs & meet the Scientists. The Salk Institute is internationally known for its leading edge efforts in eradicating polio. Their award-winning Scientists range from Nobel Laureates to […]READ MORE
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What Makes Consumers Open / Read Direct Mail?Hi, thanks for stopping by, don’t mind the dust! Yes, we are back on line and ready to give you all of the tips, tricks, info and of course our opinions on direct mail marketing. To re-kick off our new posting year, I stumbled across a great study done by GAP Research that gave the […]READ MORE
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Open House with an Island TwistSelect Mailing and their clients enjoyed a wonderful Open House / Luau, escaping from work for a few hours! Tours of the Select Mailing facility were conducted to help clients better understand the mailing process and a catered lunch, island style, will be enjoyed by all. was enjoyed by all. Prize drawings, which included a […]READ MORE
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Who Loves More Sales? Everyone!Studies show that print advertising drives consumers to online shopping. An iProspect study found that 67% of online searches are driven by offline messages, with 39% of shoppers ultimately making a purchase. Those shoppers who receive a direct mail piece directing them to an online site spend on average 13% more than those who do […]READ MORE